Prove your expertise
with data people will actually understand.
Whether its clients, followers, or employees, people want to know that what they’re being told is credible and reliable.
That’s where I come in: I don’t just analyze data, I translate it into stories that sell.
Proof of Impact
Go from results to revenue with the metrics that turn clients into fans. This is your secret weapon for proving your way works.
Research and Resources
From the latest academic and business findings to your own primary studies, build tailored research-backed credibility for your audience.
Telling Stories with Data
From understanding key terms to communicating with different groups, get a crash course in using data to enhance, not overwhelm.
About Caitlin Nobes
I have spent over a decade translating research and data into compelling narratives. There’s nothing I love more than finding the story in the spreadsheet — where others see a wall of numbers, I see Treasure Island, ready to be explored.
A journalist and editor turned researcher and analyst, whose primary research heralded the Great Resignation and Quiet Quitting, I understand the rewards and challenges of using data to capture and hold attention.
Whether you’re working inside a company and need to prove program ROI, or you’re a coach or consultant who wants to show that your methods work, I can help. From developing tailored surveys to measure the metrics that matter, to analyzing existing data for findings that resonate with clients, stakeholders, and followers, I’m your data friend — the one who likes numbers AND narratives.
As the Head of Workforce Research and Content at the Achievers Workforce Institute (AWI), I led the team responsible for primary research strategy, data analysis, and report development, and contributed to an award-winning PR campaign. This including coaching customer success managers and sales executives on sharing findings with customers and prospects to engage and persuade. As an AWI Advisor, I personally educated and informed business leaders in a consultative environment on the latest findings and helped them understand how to turn insights into organizational actions.
Research and storytelling strategies for people building credibility
Stop spinning your tires and build a data-driven strategy that works.
Uncover audience insights. Develop a custom survey and analysis program to demonstrate results and help clients identify specific pain points and gaps.
Put numbers to work. Build credibility and trust with clear citations and data that resonates.
Research-backed positioning. Get a custom literature review to understand the existing research in your area.
Close your own knowledge gaps. Book a one-to-one session today for Telling Stories with Data 101: the tactical, practical tools you need to understand and communicate statistics.
Indrani Ray, Director Marketing Corporate Communications
“She seamlessly switches between data analysis, content creation, speaking at events as an advisor, and more.”
Leanne O’Brien, Director, Communications & PR
“Caitlin inspires and engages live audiences with how to apply her findings to their own career and organizational goals.”
Let’s work wiser together
Not sure where to start? Schedule a free 1:1 exploratory session with me to discuss your data needs.